There are tons of ad exchanges out there outside of the heavy hitters; Google, Facebook, Bing and Yahoo. These alternative platforms and exchanges offer new avenues for reaching your audience… and they’re not saturated with your competition.
You do things others don’t, so why are you advertising with everyone else?
Alternative ad exchanges can offer you what Google and Facebook could 5 years ago, while putting you in front of your audience in new spaces that aren’t full of your competitors; more than likely leaving you with better results.
I’ll share what AdWords alternatives you should be considering in today’s Think Tank!
Author: Paul Potratz
Paul Potratz is the COO at Potratz Advertising and is also the producer of Think Tank Tuesday, a weekly video podcast which reaches 165,000 automotive professionals every week. Paul speaks on marketing, sales, social media and lead handling process across the world and works with clients in the United States, Canada and Denmark.