In this episode of LotParty, Jasen Rice from Lotpop goes over that there is more important metrics to track for your inventories ROI then just Average frontend gross and total gross.
Lotpop will provide the people and processes for automotive dealerships to be more successful in todays market. There are 100 times more customers searching online for their next used car, but most managers are so busy with their physical lot that whats going on online with their vehicles gets over looked. Lotpop will help consult you with your used car operation and manage/monitor all the right processes that it takes to be a successful used car dealership.
Author: Jasen Rice
Jasen Rice, Owner of Lotpop, a company that helps dealerships manage their inventory processes, marketing and internet process as their virtual Director. A 20 year automotive veteran, Jasen spent 8+ years on the retail site running award winning Internet departments and 8+ years on the vendor side as a Performance manager for vAuto that allowed him to visit hundreds of dealers across the nation training them on used car inventory management. He has helped many dealerships greatly increase their used car sales. Jasen was featured on the cover of Digital Dealer in Oct 2005 and awarded the 2006 AAISP (Association of Automotive Internet Sales Professionals) Professional Excellence Award. He is currently a columnist for Dealer Magazine and featured blogger for AutoSuccess Magazine and has spoken at several conferences on used car management and internet marketing.