Posts
The End May Matter More than the Beginning
The business world – and the automotive industry – has started to see just how important customer experience is to loyalty and retention. New and improved technologies are regularly released
Jun 20, 2017
The Costco Effect and Customer Loyalty
Costco has certainly built a loyal following over the years, even though it literally charges consumers for the privilege of buying goods from them – and many consumers happily do so.
Jun 19, 2017
Are Your Customers Worth $50?
In every company, at some point in time, customer service mistakes happen. And, they are often magnified by the fact that the customer-facing employee cannot handle the situation on the spot
Jun 12, 2017
What is Brand Loyalty, Really?
The automotive industry is extremely competitive – not just locally, but also at the manufacturer level. Manufacturers spend truckloads of money on conquest marketing and brand loyalty
May 17, 2017
5 Things That Make a Great Customer Experience
Customer experience is increasingly important in business. Retail shops now compete for customer wallets with behemoths such as Amazon. As a result, stores now have to prove to customers
May 17, 2017
This Overlooked Tool is Guaranteed to Improve Your Customers’ Experience
If you're like most dealers when I say the term 'collaboration tool,' you may have no idea what I'm talking about. However, when I say the term 'Instant Messaging' you know what I'm talking about
May 17, 2017
Clever Interactions with Customers Create Customer Loyalty
As consumers increasingly shift their shopping online, choosing to skip visits to traditional retailers, it’s become difficult for businesses
May 2, 2017
Proper Choice of Communication: The Key to Customer Satisfaction
According to a recent article in AutoRemarketing, a study by J.D. Power found that customers are overwhelmingly more loyal,
Mar 27, 2017
4 Steps to Elevating Your Dealership’s Online Reputation
How critical are online reviews to your business? Maybe more critical than you think. About 91 percent of auto shoppers read online reviews before deciding which dealerships to shop.
Mar 16, 2017