New app from Preferred Warranties Puts F&I Presentations on Dealers’ iPads

Orwigrburg, PA — A new marketing tool from Preferred Warranties Inc. allows dealers to use iPads to customize and compare protection plans, financing options and insurance products for customers anywhere on the lot, at any time during the sales
Sep 21, 2012

Michael A. Carpenter, CEO of Ally Financial Inc., Joins Autobytel’s Board of Directors

IRVINE, Calif. —  Autobytel Inc. (Nasdaq: ABTL), a leading provider of online consumer purchase requests and marketing resources to the automotive industry, today announced that Michael A. Carpenter has joined the company’s board of dire
Sep 21, 2012

instaVIN® Extends 49 Cent NMVTIS Vehicle History Reports for California Dealers

SAN DIEGO — instaVIN™ announced the extended availability to California auto dealers, access to NMVTIS vehicle history reports from instaVIN for just $.49 each. This is the industry’s best price for a full Vehicle history report including N
Sep 21, 2012

Study Released on U.S. Smartphone Shopping Behavior

Smartphone Shoppers Now Represent 4 out of 5 Smartphone Users, with Amazon Holding Strong Leads Across Both iPhone and Android Platforms RESTON, VA – comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released a study on
Sep 19, 2012

Understanding and Utilizing the Reverse TO

There may be many that are wondering what I mean when I say the reverse TO. We have all heard of the TO effect when we actually “turn over” the call or up to a manager on duty (and in sight) Now, let’s stop and take a little bit of time to lear
Sep 19, 2012

U.S. auto marketing company, MyStar™, expanding into Canada to meet demand

Dallas, TX – Automotive marketing company, MyStar Personal Assistant, announced that it is expanding its award-winning service north of the border. For almost a decade, MyStar has been providing U.S. auto dealerships and manufacturers with high-imp
Sep 19, 2012

Survey Reveals That Data-Savvy Marketers Achieve Superior Results and Drive Business Outcomes

Implementing marketing dashboards and marketing operation functions give best-in-class marketers an advantage over middle-of-the-pack marketers. LEXINGTON, Massachusetts — VisionEdge Marketing (VEM) and ITSMA, organizations committed to helping mar
Sep 19, 2012

Volkswagen Launches “Why VW” Brand Campaign and Social Media Storytelling Platform

whyvw.com allows consumers to share their Volkswagen stories on new user-friendly platform; rewards storyteller participation with special perks   Herndon, VA –  Volkswagen of America today launched a new Why VW brand campaign and social med
Sep 18, 2012

Autobytel® YouTube Channel Reaches 6 Million Views in September

Prominent Automotive Video Channel Rapidly Maintains Viewers IRVINE, Calif. —  Autobytel Inc. (Nasdaq:ABTL), the company dedicated to helping dealers and car-buyers connect online, announced that the Autobytel YouTube Channel continues to gain
Sep 18, 2012