Orlando, FL – On February 8, 2013, five of the automotive industry’s leading performance strategists collaborate for the first time in “The Best Training Day Ever™,” a one day automotive dealership training event designed to help automotive retailers perfect the path to the purchase and increase profit and productivity in every area of their dealerships. The Best Training Day Ever™, will feature Dave Anderson of Learn to Lead, Jeff Cowan of Jeff Cowan’s Pro Talk, Paul Faletti of NCM and Associates, Alan Ram of Proactive Training Solutions, and Joe Verde of Joe Verde Training. Each contributor specializes in a different segment of automotive retail and will provide training ranging from service, sales, and communications to management, leadership, motivation, and business analytics.
“We are excited to be involved in the ‘Best Training Day Ever™’ with the most highly respected trainers in the industry,” says Larry Dorfman, Chairman/CEO of EasyCare, a new and used car warranty administrator. As automobile manufacturers change the pay structures for franchise dealerships, dealer principals and managers are looking for more ideas and better training resources as a means of bolstering revenue and profit. This gathering of the industry’s most well-respected trainers, for a single event, answers the increased demand for quality knowledge building and skill acquisition among automotive retailers. “When the idea of the most extraordinary day of training and information unique to the automotive business was presented to us, we did not hesitate. EasyCare is committed to giving dealers more. More customers, buying more, more profitably… and the ‘Best Training Day Ever™’ is an obvious fit to that commitment,” says Dorfman.
“The Best Training Day Ever™” event is also sponsored by NCM and Associates, Covideo, and Shell Lubricants and their Quaker State and Pennzoil brands. It will last one day and be held at the Hilton in Orlando.
“About Covideo” Covideo is a leading innovator of video email services. Founded in 2004 and headquartered in West Lafayette, IN the company specializes in developing streaming video solutions to meet business and consumer needs. The company’s technologies have been used by organizations across North America and in countries around the world.”
About EasyCare, an Automobile Protection Corporation – APCO Brand (www.easycare.com) Founded in 1984, Automobile Protection Corporation – APCO is the leading independent provider of automotive benefits specifically created to enhance a consumer’s vehicle buying and ownership experience in ways that create long-term bonds between the consumer and their dealership. APCO’s extended warranty benefits are provided under the EasyCare brand as well as on behalf of some of the most preeminent manufacturers in the automotive industry. EasyCare benefits include vehicle service contracts, dent removal coverage, GAP insurance, key replacement coverage and 24/7 personal concierge service, and more.