If the idea of utilizing Facebook Live makes you uncomfortable, trust me- you’re not alone. But it’s time to get comfortable being uncomfortable. Facebook Live offers an amazing opportunity to connect with your followers while creating a one-on-one conversation, but there are certain best practices you should know before you ever turn your camera on. I’ll share the mistakes I’ve made with you, as well as what has made my live videos successful
Author: Paul Potratz
Paul Potratz is the COO at Potratz Advertising and is also the producer of Think Tank Tuesday, a weekly video podcast which reaches 165,000 automotive professionals every week. Paul speaks on marketing, sales, social media and lead handling process across the world and works with clients in the United States, Canada and Denmark.