While the possibilities available with paid social advertising may seem obvious to you, they’re not to most! I get calls regularly from people asking how to advertise better & when I ask them what their Facebook strategy looks like, I get responses like “I don’t post very much,” or “my following isn’t very big.” These individuals have no clue that paid Facebook advertising is an entirely separate beast, and if these individuals include you- don’t worry! Just watch.
Author: Paul Potratz
Paul Potratz is the COO at Potratz Advertising and is also the producer of Think Tank Tuesday, a weekly video podcast which reaches 165,000 automotive professionals every week. Paul speaks on marketing, sales, social media and lead handling process across the world and works with clients in the United States, Canada and Denmark.