SOUTHFIELD, Mich. – Brad Korner has been promoted to vice president, sales and client services – Automotive Retail Solutions (ARS) and Media at Polk. In his new role, Korner will lead the ARS and Media Group with responsibility for managing and growing these businesses.
“We are excited to welcome Brad to this role,” said Kendra Rawls, senior vice president of global sales and marketing at Polk. “His proven track record and extensive industry experience, combined with his strong focus on customer relationships, will serve as a great asset to Polk customers and prospects.”
Korner, a 30-plus year customer relationship management veteran, has been with Polk since 2004. He previously served as director of sales and client services for the ARS group. Korner will continue to direct the ARS group until a replacement is named.
Prior to joining Polk, Korner spent nearly 24 years with Reynolds and Reynolds, a well-respected provider of automobile dealership software, services and forms, in a variety of sales and client service positions.
Korner has a B.S. in business administration from Bowling Green State University. He is a member of the Sales & Marketing Professionals Association, Who’s Who – Cambridge, various Dealer Elite and Automotive Digital Marketing communities, and serves as a frequent automotive industry blogger.
Polk is the premier provider of automotive information and marketing solutions. The organization collects and interprets global data, and provides extensive automotive business expertise to help customers understand their market position, identify trends, build brand loyalty, conquest new business and gain a competitive advantage. Polk helps automotive manufacturers and dealers, automotive aftermarket companies, finance and insurance companies, advertising agencies, media companies, consulting organizations, government agencies and market research firms make good business decisions. A privately held global firm, Polk is based in Southfield, Michigan with operations in Australia, Canada, China, France, Germany, Japan, South Korea, Spain, the United Kingdom and the United States. For more information, please visit www.polk.com.