Netsertive, a fast-growing ad tech firm specializing in localized digital advertising and channel marketing technology, recently announced that it has closed $10 million in a combination of a $7.3 million round of Series B equity financing and a $2.5 million credit facility. Netsertive’s proprietary platform helps dealers and top brands reach target customers in local markets with automated digital marketing.
“We have a simple vision: creating innovative technology to connect local buyers to dealers,” said Brendan Morrissey, CEO, Netsertive. “This latest round of financing enables us to continue expanding our capabilities, scale the business, and deliver more solutions for dealers that help them drive more revenue.”
Village Ford in Dearborn, Mich., has seen firsthand what Netsertive’s online campaigns can do. “Netsertive helped us double my F150 sales. Local buyers can easily find our dealership online, and our custom ads deliver dozens of sales opportunities into my BDC daily. This works,” said General Manager Bob Wheat.
“We understand the needs of local dealers because we have dedicated team of auto industry professionals,” said Brendan Morrissey, CEO of Netsertive. “It’s time for auto dealers to demand more from their online marketing efforts.” Read more about Netsertive’s online campaigns for dealers at: http://netsertive.com/auto
Netsertive is excited to showcase its online advertising solutions for dealers at the Digital Dealer Conference and Exposition, October 23 through October 25 at the Mirage Hotel and Casino in Las Vegas. Tim McLain, Marketing Manager at Netsertive, will speak at the event, focusing on the importance of digital dealers being highly visible in their local markets online during a session entitled, “A Zagat’s Rating for your Dealership?”
Netsertive (www.netsertive.com): has moved to the forefront of the automotive digital ad tech industry with a vision of using technology to connect local consumers with products and dealers. Based in Research Triangle Park, N.C., the company automates localized digital advertising and channel marketing solutions, leveraging online search, online display, social media and mobile platforms. It provides standalone localized campaign automation as well as its innovative Digital Co-Op system, which combines brands and local channel partners in turnkey, cooperative online ad campaigns. Netsertive helps local businesses, multi-location dealers and national brands increase sales in targeted local markets. Its expert team, patent-pending technology and unique platform drive results for clients across North America. Founded in 2009, the company has a history of rapid growth, a world-class team, and the strength of venture capital funding from top firms RRE Ventures, Harbert Venture Partners and Greycroft Partners.
Digital Dealer Conference and Exposition (www.digitaldealerconference.com): The 13th Digital Dealer Conference and Exposition will be held October 23-25, at The Mirage in Las Vegas, NV. There will be new Digital Dealer Learning Labs, Digital Dealer Innovation Hours, a new Digital Dealer Peer Networking Roundtable dinner, more than 100 workshops, over 100 specialized technology exhibitors, and many more exciting new benefits. For more information, visit: www.DigitalDealerConference.