Three-row crossover continues to set course for signature Buick design cues
DETROIT – The Enclave luxury crossover SUV was a harbinger of a new era of design for Buick when it arrived in 2007. By the end of this year, owners of the new 2013 Enclave will experience the next generation Enclave with advanced exterior lighting, including an industry-first taillight technology.
Working with supplier 3M, Buick developed a unique LED taillight design with a soft, uniform red glow in a complex and unique shape. Like Enclave’s standard LED daytime running lamps and accent lighting, this contemporary lighting effect previews a future design element for other models the Buick lineup.
“As a brand driven by intelligent design and technology, Buick has to be at the forefront of purposeful, modern design cues,” said Mark Adams, executive director of Buick Design. “Our signature LED lighting serves a double purpose of providing a premium look and making sure our vehicles are unmistakable in the eyes and mirrors of other drivers on the road. Some of the new Enclave’s design cues will carry over to other Buick models to come, but every execution will be true to each model’s character.”
Enclave’s taillight glow is made possible by 3M Uniform Lighting Lens technology, which uses a precision engineered micro-patterned, thermoformable polycarbonate material that provides even illumination around complex shapes with fewer LEDs, reducing both complexity and energy use.
For 2013, Enclave comes standard with signature L-shaped LED daytime running lamps and high-intensity discharge headlamps, which provide a light clearer and brighter than halogen. Articulating headlamps, which use small motors to rotate the light up to 15 degrees with the curve of the road, are an option.
The 2013 Enclave’s advanced lighting story continues inside, with a cabin bathed in the Ice Blue glow of ambient lighting.
Buick is a modern luxury brand offering vehicles with sculpted designs, luxurious interiors with thoughtful personal technologies, along with responsive-yet-efficient performance. Buick is attracting new customers with its portfolio of award-winning luxury models, including the Enclave crossover, LaCrosse sedan, Regal sport sedan, Buick Verano sedan and the all-new 2013 Encore crossover. Learn more about Buick cars and crossovers at www.buick.com, on Twitter @buick or at www.facebook.com/buick.