How to Find The Best Hashtags for your Car Dealership | #Automarketing, from 9 Clouds Automotive Marketing.
If you’ve read anything about social media best practices for car dealers in the past few years, you’ve probably heard about hashtags. The truth is, there is still a lot of untapped potential for dealerships to reach more people in more geographic areas using nearly every major social medium.
WHAT ARE HASHTAGS?
This question might be a bit basic for some, but I think it’s important for us all to have a shared understanding of hashtags before we dive into some best practices for using them.
Simply put: Hashtags are topics.
To create or use a hashtag, you simply put a pound sign (#) before the word or string of words, without spaces. For example, if you tweet about a Chevy Silverado, you might want to use the hashtag #silverado, #trucksforsale or #chevysilverado in your tweet. I intentionally gave a few hashtags in this example, because this post is about finding the right hashtags for your dealership’s products, services, community and brand.