From Stratosphere Studio: How much would online marketing cost my auto dealership?
Sometimes it can be a real guessing game trying to figure out how much money your auto dealership should spend on marketing in order to generate more business. There’s always the fear that you might not spend enough and would risk not reaching anyone. Then again, you could spend too much and waste your money on unsuccessful tactics. Deciding how to spend your marketing budget is a big deal for any business, regardless of whether you’re a tiny shop that is just starting out or a booming chain that is well-established. If you invest your marketing budget carefully and in the smartest media outlets for your dealership, you have the opportunity to boost your profit dramatically.