Mac Haik of Desoto implemented some seriously smart marketing tips to advertise with their new Ford F-150 Infographic. It’s common knowledge among auto professionals that truck models, variations and the large range of options can be very confusing for their wide consumer base. Truck shoppers can range from small-business owners to mudding experts, and as America’s most popular truck, the Ford F-150 needs a clear explanation to help truck non-experts see through that mud.
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