Date: Thursday, June 7th, 2018
Time: 2:30pm ET / 11:30am PT
Duration: 1 Hour
// Webinar summary
Most people will recognize that word of mouth is your best form of marketing. Customer referrals close at a higher rate than most other lead sources and help build a solid customer base. Your existing customers opinions of your dealership directly impact your revenue. So what can you do to make sure you know how your customers really feel about your dealership, while driving loyalty, increasing retention, and gaining actionable insights about your operations? Join us to learn why customer feedback is so valuable and how you can turn your existing customer base into brand advocates that will be your most effective form of advertising. In this webinar, we will discuss different ways you can collect feedback ranging from reviews to customer satisfaction and NPS surveys, while providing best practices on how to use that feedback to improve your business.
// Key takeaways
- Learn how to identify potential brand advocates
- Learn which feedback channels you need to utilize
- Discover best practices for NPS, Customer Satisfaction, and Online Reviews
Dan Wright is the head of automotive sales at Podium, a SaaS platform that helps businesses influence purchase decisions by streamlining the collection and management of online reviews. Wright has a keen understanding of the importance of customer experience from his years working in sales at Qualtrics. In his free time, Wright likes to spend his time in the outdoors mountain biking and hiking.
Author: Digital Dealer
Digital Dealer exists to help dealers and their managers sell more vehicles more profitably by creating the best live events and media in the industry.