Norfolk, VA-– Dominion Dealer Solutions, the nation’s largest provider of comprehensive inventory management solutions, data services, merchandising tools, and a leading provider of automotive data, announced today the integration of OPENLANE wholesale online auction listing data into the Dominion Inventory suite. This integration enables dealers to quickly and efficiently source and stock wholesale auction inventory from OPENLANE using the sourcing tools in Dominion Inventory.
“Partnering with OPENLANE brings even more value to our Dominion Inventory suite,” noted Greg Polen, general product manager for Dominion Dealer Solutions. “The ability to source inventory through OPENLANE helps our dealers be more effective in making inventory stocking and sourcing decisions. This, together with our existing integration, allows dealers to simply and easily post wholesale units on OPENLANE and create a better buying experience.”
The integration between Dominion Dealer Solutions and OPENLANE will provide mutual customers with easy access to source and post inventory within the Dominion Inventory application. OPENLANE will deliver wholesale online auction listings to Dealer Solutions’ inventory management application, and OPENLANE’s data, a significant addition within the Dominion application, will help dealers quickly locate inventory for their stores. Dominion Dealer Solutions will provide one-click, direct access from the inventory application to the OPENLANE auction. In addition, the integration will provide dealers the option to list vehicles for auction via OPENLANE’s online auction platform at OPENLANE.com, simplifying the transmission of important data.
“We’re very excited to extend our partnership with industry leader Dominion Dealer Solutions to provide dealers with even greater access to wholesale inventory and allow our consignors to reach a wider audience of buyers,” said Ed Berkowitz, vice president of Open Auction, OPENLANE. “This partnership benefits both companies mutually, and most importantly, the valued customer base of dealers we both work with.”
OPENLANE, Inc. is a leading online auction company in North America for automotive dealers to buy and sell wholesale vehicles. The company offers end-to-end auto remarketing solutions to auto manufacturers, captive finance companies, lease and daily rental companies, financial institutions and wholesale auto auctions throughout the United States and Canada. OPENLANE powers online remarketing programs for American Honda Finance, Audi Financial Services, Avis Budget Group, BMW Financial Services Canada, Chase Auto Finance, Chrysler Financial, Porsche Financial Services, Southeast Toyota Finance, US Bank, Volkswagen Credit, among others. For more information, please visit www.openlane.com or call +1 (866) 969-0321.
About Dominion Dealer Solutions:
Dominion Dealer Solutions helps car dealers attract, retain, and service customers for life. Dominion Dealer Solutions’ marketing performance system includes: lead generation, mobile apps, reputation management solutions, web-based customer relationship and lead management tools; custom digital marketing tools including websites, SEO, SEM, digital advertising, specialized data aggregation; and, inventory management analytics including market reports. Every OEM and more than 60 percent of auto dealers nationwide utilize the Dominion Dealer Solutions’ technologies to solve their marketing challenges. For more information, visit www.drivedominion.com.
Dominion Dealer Solutions is a division of Dominion Enterprises®, a leading marketing services and publishing company serving the automotive, recreational and commercial vehicle, real estate, apartment rental, employment, parenting, travel, and daily deals industries. Headquartered in Norfolk, Va., with 3,300 employees in the United States, Canada, England and Italy, the company provides a comprehensive suite of technology-based marketing solutions, more than 60 market-leading websites, and 280 magazines. For more information, visit www.dominionenterprises.com.