Lake Success, N.Y. ─ Len Critcher, chief product officer for DealerTrack’s inventory and merchandising solutions, will be a featured speaker at the upcoming 2012 National Automobile Dealers Association (NADA) Convention and Exposition in Las Vegas, where he will discuss the benefits of mobile technology in the dealership.
His NADA University workshops, entitled “Eight Ways Mobile Can Improve Your Bottom Line,” will take place in the Las Vegas Convention Center at the following times and locations:
- Friday, February 3rd; 2:00 – 3:15 p.m. (Room S224)
- Friday, February 3rd; 3:45 – 5:00 p.m. (Room S224)
- Monday, February 6th; 8:30 – 9:45 a.m. (Room N201-204)
“In today’s marketplace, dealers need to be ‘in-sync’ to make the most of their team capabilities and inventory opportunities,” said Critcher. “Current and emerging mobile applications will touch on all of the major areas of a dealer’s business, including vehicle appraising, monitoring, and merchandising. The ability to take advantage of mobile applications could mean the difference between success and failure for your dealership in the future.”
For additional workshop details, please visit www.nadaconventionandexpo.org.
The full line of DealerTrack Dealer Solutions will be on display in the DealerTrack booth (#1751) during the exposition portion of NADA, February 4th – 6th.