ELKRIDGE, Md. — Chrysler Group LLC’s Mid-Atlantic Business Center (MABC) and 254 of its dealers are joining forces with the Marine Toys for Tots Foundation to make this holiday season brighter for many families.
- Each Minivan and Dodge Journey sold generates donation for kids
“Our dealers are deeply rooted in their communities, and this is a good time and a good way for our company and our dealers to give back to the communities that support us,” said Steve Zanlunghi, Director, Chrysler Group LLC’s Mid-Atlantic Business Center. “Toys for Tots is a perfect charity partner for us, and our dealer distribution network. It’s a great way for us to give back to those less fortunate, especially during this time of year.”
As part of the program, the MABC is offering a $750 incentive to customers purchasing a new 2011 or 2012 Dodge Journey, Dodge Grand Caravan or Chrysler Town & Country minivan. The MABC will donate $100 dollars to Toys for Tots for each vehicle sold. Dealers in the Mid-Atlantic region, which covers Delaware, Maryland, Pennsylvania, Southern New Jersey, Virginia andWest Virginia, are encouraged to match the donation and serve as a drop off point for toys.
“We are very pleased to welcome the Chrysler Mid-Atlantic Business Center as a national corporate sponsor of the 2011 Marine Toys for Tots Campaign,” said retired Marine Major Bill Grein, Vice President of the Marine Toys for Tots Foundation. “Their community service goals certainly align with those that the Marine Corps has promoted for nearly 65 years through our Toys for Tots program. With their generous support, we will be able to fulfill the Christmas holiday dreams of thousands of less-fortunate children in the Mid-Atlantic region.”
The Mid-Atlantic Business Center and its dealers are poised to raise thousands of dollars for Toys for Tots this holiday season. Its campaign is now in full swing at local Chrysler and Dodge dealerships throughout the Mid-Atlantic region and continues to the end of the year.
About Chrysler Group LLC
Chrysler Group LLC, formed in 2009 from a global strategic alliance with Fiat S.p.A., produces Chrysler, Jeep®, Dodge, Ram, SRT, Fiat and Mopar vehicles and products. With the resources, technology and worldwide distribution network required to compete on a global scale, the alliance builds on Chrysler Group’s culture of innovation, first established by Walter P. Chryslerin 1925, and Fiat’s complementary technology that dates back to its founding in 1899.
Headquartered in Auburn Hills, Mich., Chrysler Group’s product lineup features some of the world’s most recognizable vehicles, including the Chrysler 300, Jeep Wrangler, Dodge Challenger and Ram 1500. Fiat contributes world-class technology, platforms and powertrains for small- and medium-size cars, allowing Chrysler Group to offer an expanded product line including environmentally friendly vehicles.
About The Marine Toys for Tots Foundation
Toys for Tots, a 65 year national charitable program run by the U.S. Marine Corps Reserve, provides happiness and hope to economically disadvantaged children during each Christmas holiday season. The toys, books and other gifts collected and distributed by the Marines offer these children recognition, confidence and a positive memory for a lifetime. It is such experiences that help children become responsible citizens and caring members of their community. Last year the Marine Corps fulfilled the holiday hopes and dreams of 7.2 million less fortunate children in over 700 communities nationwide. For more information, visit www.toysfortots.org.