Auto sales bounce back from government shutdown, according to USA Today. With four days left in the month, auto dealers can apparently let out a few sighs of relief. Auto buyers have apparently shrugged off the government shutdown and gone back to he

From Stratosphere Studio: Your Dealership Marketing: How to know what’s working and what isn’t. As you already know, one of the toughest jobs in the automotive industry involves properly diagnosing vehicular problems and determining how b

NHTSA Campaign ID Number: 13V475 Manufacturer: Ford Motor Company Make / Model Years: FORD / 2012-2013 Subject: No audible chime with open driver door/ FMVSS 114 NHTSA Campaign ID Number: 13V450 Manufacturer: Volkswagen of America, Inc. Make / Model

NHTSA investigates Kia Sorento for shattered sunroofs, according to The Detroit News. Federal regulators said Friday they had opened an investigation into 64,000 Kia Sorento SUVs over complaints the sunroof can shatter unexpectedly. The National High

New website takes guesswork out of used car pricing, according to ABC News. Touted as the “Kayak.com” for people in the market to buy a car, a new site that rates used car dealers on the fairness of their pricing launches today and may ma

Toyota aims to trigger dealership foot traffic via mobile game, according to Mobile Marketer. Toyota is trying to spur some in-dealership engagement with consumers through a new mobile Web game to promote its crossover Rav4 SUV. Toyota has launched t

Becoming a leading SEO mechanic, according to Search Engine Watch. Webmaster Tools offerings from both Google and Bing can offer a wealth of insight to business owners. In order to get the whole spectrum of insights, marketers must learn just what th

FordDirect announced the results of its Automotive Consumer Marketing Survey. The findings confirmed the importance of having a strong online presence and reputation while continuing to communicate to consumers in a tailored manner. “Consumers are

Internal combustion as a term of art, from The New York Times. The state of the internal-combustion art has never been more artful. Direct fuel injection, variable valve timing, computer-controlled ignition systems and a hundred other technologies ha