Houston, Texas, CAR-Research XRM, a single-source CRM solution uniquely branded as; “XRM, Exceeding CRM”, today announced the launch of a new motivational sales rally service for auto dealers. Lead by President and COO Patrick Kelly, a much- in-demand featured speaker at automotive conferences nationwide, the Sales Rallies cover basic tips to help increase closing ratios and turn sales teams into top performers.
Kelly’s Sales Rallies are based around the principals of the great coaches and great managers Lombardi, Landry, and Wooden. The rallies offer attendees clues as to how these great coaches would manage a dealership team in today’s economic environment, including many new tips on how to increase sales with 60 percent closing percentages, instead of the average 18 percent that many dealerships accept.
“The Sales Rally Kickoff by CAR-Research President Pat Kelly was instrumental in moving our management and sales team to the ‘next level’,” stated Melissa DeMontrond, 5th Generation Dealer, DeMontrond Auto Group. “Pat’s presentation was very strong and enjoyable, illustrating the sales value of customer follow-up, logging ups, and prospecting existing customers for new business opportunities–all amplified by correctly using the wide variety of tools in CAR-Research CRM.”
Kelly’s hands-on presentations detail the steps necessary to pattern any dealership management team after the greatest coaches that ever lived, and why these tools will transform that team into a championship level competitor. The presentations teach dealers how to:
- Identify and implement the basic processes that were used by the greatest coaches of all time, which must be put into place before any sales organization will be able to transform from mediocrity to greatness. How not to settle for ‘best of the worst’ or ‘worst of the best’ and truly put any team on the path to greatness.
- How to create a culture of process and accountability in a dealership, and get buy in from staff to ‘want’ to create this culture, because they cannot imagine going back to doing business the way they used to.
- How to create 60 percent closing percentages instead of the average 18 percent that many dealerships accept.
- How to teach any sales person to become their own marketing director, and why business development from within is so vital in the success formula in today’s automotive environment.
Patrick Kelly is a 33-year veteran in the auto business. He started his career selling cars in Texas in 1979 and worked his way up to director of finance for Sterling McCall Toyota, the second largest Toyota dealership in the US at the time. Kelly was hired as a district manager for Gulf States Toyota Financial Services (GSFS) and from there moved on to become a general manager for various dealer groups for 14 years. Kelly is a sought-after motivational speaker for events across North America. With humbling and humorous anecdotes about his 3 decades in the car business, he motivates salespeople, managers and dealers to achieve success using proven techniques while taking advantage of cutting-edge technology.
CAR-Research XRM has developed a proven singular solution that helps an auto dealership run more effectively and proficiently. It is a web-based, comprehensive CRM solution that helps increase revenue from sales and service, improve customer satisfaction index (CSI) and service satisfaction index (SSI), and boost the dealership’s gross profit. A dealership can consolidate all its departments into a manageable solution that delivers value through proven processes at every stage of the customer life cycle.
The XRM platform offers over 50 CRM and Marketing Applications, including Internet Lead Mgr, Showroom Control, Desking with DMS push, Websites, Call Center, Integrated Telephony, Mobile XRM, Inventory Control Manager, Service Drive Control Manager©, and Social CRM. The XRM integration model allows dealers to eliminate redundant vendors and save money on their customer relationship efforts by bundling custom solutions for their store.
CAR-Research XRM provides auto dealerships with a comprehensive single-source CRM solution and has been helping dealerships grow their business and increase profits since 1994. Its founders worked in the retail automotive industry for years before forming CAR-Research XRM.
Using this experience and industry knowledge, the company built its dealership solution one piece at a time, resulting in the industry’s most advanced single-source dealer solution, one that exceeds traditional CRM’s. For more information visit www.CAR-Research.com or call 800-376-5918