DETROIT, MI – The 13th Digital Dealer Conference & Exposition for automotive dealers and managers will convene at The Mirage in Las Vegas, NV, October 23rd-25th. The conference will feature multiple new avenues for automotive dealership owners, general managers, Internet directors, e-commerce managers, BDC managers, CRM managers, pre-owned managers, F&I managers and fixed operations managers to learn how to sell and service more vehicles online more profitably.
“For years we’ve heard from dealers and managers all over the country that attending Digital Dealer events is a vital component to improve their operations and stay ahead of the competition,” states Michael Roscoe, President of Dealer Communications, the host company for the event. “While we have a proven learning and networking format, each event we are committed to improving that model, and for the 13th Digital Dealer Conference & Exposition, we’ve added several new benefits to increase the ROI for both dealership attendees and our exhibitors.”
Digital Dealer Learning Labs will be held for the first time giving attendees opportunities to meet with experts to get one-on-one coaching on how to improve in areas such as: Google Strategies, Facebook Strategies, Mobile Apps, e-Newsletters, Search Engine Optimization (SEO), Social Media Strategies, BDC Processes and Video Strategies. These new targeted sessions will allow dealers and managers to work on their own material and return home with customized, actionable feedback from pre-eminent market leaders specializing in these critical areas of dealership operations.
Also new to the event is Innovation Hours, dedicated time to see presentations of the latest and greatest products, services, technologies and applications from leading solutions providers in the Digital Dealer Exhibit Hall. This will allow attendees to better understand emerging technologies and what solutions might work best for their dealerships.
The Digital Dealer Peer Networking Roundtables dinner will debut at the 13th Digital Dealer Conference & Exposition, offering dealers and managers a new way to connect with peers from similar-sized operations. The new event will serve as an extension to Digital Dealer’s legendary Peer Networking Roundtables, where dealers and managers have the unique opportunity to sit down with peers from outside their markets and discuss challenges. The new dinner option offers attendees another chance to connect with a national audience of their peers and utilize two days of event learning to tackle their most pressing issues.
Further, the Digital Dealer Conference will now offer in-depth case studies where attendees can drill down on an actual example of how a dealership used a specific product, service, technology or application. These detailed sessions will help dealers and managers better understand how to successfully implement solutions they learned about at the event.
This year there will be even more ways for attendees to stay connected. All attendees will have the chance to join the 13th Digital Dealer Online Community, a social network custom made for Digital Dealer. Think Facebook and LinkedIn, but just for Digital Dealer Conference attendees. This new tool will allow attendees to browse exhibitor listings and set appointments, map out schedules, create custom exhibition floor plans and connect directly with each other before, during, and after the event. And, as an additional service to all dealership attendees, included in the 13th Digital Dealer Exhibit Hall will be a dedicated Social Media Lounge with complimentary Wi-Fi and mobile device charging stations.
The new benefits will add to features that have made Digital Dealer the industry’s premier event for learning and networking. Over 100 educational and general sessions will be presented. Speakers represent top minds from the automotive industry and come from a wide variety of backgrounds such as Google and Yelp, and management consultants like The Great Game of Business. In addition more than 100 solutions providers will be showcased in the Digital Dealer Exhibit Hall — all focused on helping make dealerships more successful.
The conference’s more than 100 workshops and general sessions will be designated for Fundamental, Intermediate and Advanced levels to make it easy for attendees to choose the sessions that best fit their needs. Specialized tracks – for Dealer Pre-Owned, Dealer Fixed Operations, and Digital Sales/Marketing – will be featured. Attendees may opt to focus on a particular track or sample workshops of their choice from all tracks. Speakers and topics for all of these workshops will be announced in the coming weeks.
The winners of the Fall 2012 Digital Dealer Website Excellence Awards will be announced and honored at the new Peer Networking Roundtables dinner. Award Co-sponsors Dealer Communications and Dataium, LLC, the largest aggregator of auto shopper behavior, established The Digital Dealer Website Excellence Awards to recognize automotive dealers, managers and their website providers for exceptional performance of the websites they design, host, and support.
Also honored at the conference’s Peer Networking Roundtables dinner will be the dealerships selected for the 2012 WomenCertified Top Dealerships for Outstanding Customer Experience List. Dealerships are named to this list based on sales and satisfaction surveys of at least 100 of their local female customers.
“Often imitated, never duplicated, the Digital Dealer Conference isn’t the best event for dealers and mangers interested in technology because it’s the biggest. It’s the biggest, because it’s the best. But while no event can match Digital Dealer’s number of sessions, exhibitors and peers with which to network, there are a myriad of opportunities to participate in small group discussions, workshops and learning labs at the 13th Digital Dealer Conference & Exhibition, in Las Vegas,” continues Michael Roscoe, President of Dealer Communications, the host company for the event.
To register for the automotive industry’s premier educational conference and exposition dedicated to Internet technology solutions for automotive dealers visit: www.DigitalDealerConference.com
ABOUT DEALER COMMUNICATIONS
Dealer Communications is the leading multi-media information source for franchised automotive dealers and managers. Connecting with franchised automotive dealers and managers over ten million times per year, Dealer Communications publishes the monthly print and online editions of Dealer magazine and Digital Dealer magazine. Online weekly newsletters include Dealer; Digital Dealer; Dealer Fixed Operations; Dealer Pre-Owned; Dealer F&I, and Dealer Sales and Marketing. Dealer Communications also offers the Digital Dealer Webinar Series, with online presentations throughout the year. To see all that Dealer Communications offers, visit: www.dealer-communications.com
Dealer Communications also owns and operates the Digital Dealer Conference & Exposition, the premier learning and networking venue for dealer principals, GMs, Internet sales managers, e-commerce directors, BDC managers, CRM managers, pre-owned managers, F&I managers and fixed operations managers. The 13th Digital Dealer Conference and Exposition will be held October 23-25, 2012 at The Mirage Resort, Las Vegas, NV. For more information, visit: www.DigitalDealerConference.com