What Your OEM Isn’t Telling You: Data-Driven Digital Conquesting
// Webinar summary
Your OEM loves to point out where your sales are falling short without giving data or tools to help you take corrective action. With the power of market registration data, you can know exactly which models are underperforming and which competitive models are eating their lunch. Armed with this knowledge, you’ll know how to turn on a digital marketing strategy for the models worth conquesting within your specific market area.
// Key takeaways
• Unlock the secrets of your OEM market area to tell you precisely which competitive models are worth conquesting.
• Take market share by conquesting competitive vehicles that are performing better than expected in your market area.
• Craft a digital strategy specifically tailored to your dealership’s needs and the dynamic of your market.
// About the presenter
Author: Digital Dealer
Digital Dealer exists to help dealers and their managers sell more vehicles more profitably by creating the best live events and media in the industry.