Is Your Merchandising Even Ready for Digital Marketing?
// Webinar summary
With thousands of vehicles to choose from, and more information than ever at consumer’s fingertips, How can you get your inventory stand out from the rest?
Merchandising, Merchandising, Merchandising!
The rise of the Internet has forced dealers to adopt to a higher level of vehicle merchandising. Good merchandising drives visitors; Effective merchandising drives SALES
Many dealerships, however, fail to recognize the gaps in their merchandising. Units missing photos, vehicle description strategy, and days to market and other merchandising KPIs should be assessed and optimized as part of your digital strategy if you want to be truly successful in today’s market place.
In this webinar, learn merchandising best practices for dealerships.
// Key takeaways
• How to identify bottlenecks in your merchandising process.
• How to evaluate the search value of your vehicle descriptions.
• How to reduce your days to market through streamlining the reconditioning process.
// About the presenter
Author: Digital Dealer
Digital Dealer exists to help dealers and their managers sell more vehicles more profitably by creating the best live events and media in the industry.