All sessions are to be non-promotional and non-proprietary.
The goal of our speaker program is to provide high-quality and forward-thinking educational sessions to our attendees. Our highest-rated speakers understand attendees are not there to hear a sales pitch and that they do not leave their dealership(s), spend money on airfare and hotel rooms to listen to a speaker talk about his/her company, products or services. The best way to make an impression is for speakers to share knowledge, experience, and expertise in a way that is non-promotional and non-proprietary. Give them something they can use, regardless of whether they ever contact you. Show them you are an expert who knows your topic, this will give them the best impression of you and your company.
Advertisement and Product Endorsement/Pitching – All presenters must agree not to advertise or solicit business in either the workshop presentation or handout materials. There will be no exceptions to this policy and it will affect the ability for you to speak at future Digital Dealer Events. Our no-pitch policy prohibits lead generation (i.e. the distribution or collection of business cards, scanning attendee badges), and any mention or display of a presenter’s company, logo, products and/or services. Speaking sessions must be strictly educational. All speaking materials (videos, PowerPoint, etc.) should follow Digital Dealer’s no-pitch policy and be void of logos, company mentions (i.e. “About Me” or “Company History” slides, etc.).
Code of Conduct – All speakers agree to perform their duties in an ethical and professional manner and to the best of their professional ability. This includes no use of foul language and/or derogatory comments about Digital Dealer and its properties, as well as discriminatory comments based upon race, sex or religion. Avoid the use of off-color jokes, sexist remarks, and racial, political or religious references. Do not use humor at the expense of any members of the audience. Do not make disparaging remarks about your competition or other companies. Presenters may not interfere with rating machines outside of session rooms (rating machines are intended solely for dealership attendees and cannot be used by presenters and/or friends/colleagues of a presenter).
Speaker Roles, Responsibilities, and Guidelines:
PowerPoint Presentation – All speakers are required to use a PowerPoint presentation during their session and submit it to Digital Dealer for approval (speaker acceptance is conditional until the terms and deadlines on this application are met). We will provide you with a template that is required to use. PowerPoint Guidelines: It’s best to keep your slides simple and with large enough print so that they are readable from 100 feet away. Ideally, you should have between 20 and 40 well-designed slides that help you tell your story and help you reinforce what you are teaching. Avoid broad overview and get specific. Be sure to provide useful, actionable suggestions and “how-to” information that they can implement as soon as they get back to their store. Avoid using long introductions, stories, and illustrations. They take too much time away from the core of your presentation. Don’t tell your audience what they need to do but HOW to do it. *We do not allow any promotional slides on companies, products and/or services. PowerPoint decks must be void of any “about me” slides, company history slides, logos or any other content that appears promotional.
Non-promotional handouts can be distributed in the room (no logos, or company information can be on handouts) but must be sent to Digital Dealer and approved prior to the conference. Handouts should be interactive, a “user’s guide” that will assist them in learning the materials.
Format: Be professional and exhibit passion and charisma. Practice your presentation to the point that you are very comfortable presenting it, and ensure it meets the 50-minute time length. There should be no more than five minutes of Q&A at the end of your session. Sessions should not run short or run past the scheduled length. If a presenter’s session ends early or runs past 50 minutes, it will negatively affect the presenter’s ability to return to Digital Dealer events.
All speakers will be expected to conduct the presentation in accordance with the session synopsis and learning objectives. Make sure your title/description matches EXACTLY what is posted on our website. Digital Dealer may edit some of your session information for marketing and promotional purposes. Upon acceptance, please review your session information on our website carefully and adjust, plan and revise your presentation and supporting materials accordingly. Attendees do not want to sit in on a session based on title/description and then hear the presenter discuss something else.
All speakers agree that they will not have presented the proposed program previously and agree to NOT do so for 30 days after the conclusion of the Digital Dealer Conference.
Digital Dealer reserves the right to record your presentation at the Digital Dealer Conference & Expo, and use/sell the recorded material for educational purposes on the Internet through Playback Now once the conference is over. Playback Now and Digital Dealer would hold the copyright to the Recording and have the option to continue to use the Recording. In addition to creating an archive copy for educational purposes, possible uses of the Recording include, but are not limited to, inclusion on Digital Dealer website, and delivery to the public via distribution partners. All presenters will receive online access to their own recorded session.
Digital Dealer may publish your PowerPoint deck online for attendees to access while onsite at the conference or at the close of the event.
I acknowledge that I have read this consent and release prior to signing it and that I understand its contents. I understand that Digital Dealer is relying on this agreement and release and that my release and consent are irrevocable.