Posts
Apple Might Not Be Building a Car After All
Apple’s automotive plans have changed, and the iPhone maker is no longer planning to make its car, according to a new report.
Oct 20, 2016
A Few People Can Buy Actual Cars On Amazon Right Now
We are starting to look at car sales on Amazon.com as pretty much an inevitability, but a few folks in France can actually do it today.
Oct 20, 2016
Car Dealers Prefer Sales Traffic Over Training
The results of a 1-question informal survey show how auto-retailing feels about quantity over quality. Over the past 18 months, I’ve done a 1-question survey of about 50 dealership
Oct 20, 2016
Just a Gimmick? Or Are Giveaways Really Needed?
Do you shy away from giveaways and win-a-prize type mailers? If you’re like most dealers, you probably do. Giveaways are frowned upon for fear of attracting customers who are more
Oct 20, 2016
Know Your Customers to Beat the Buy-From-Your-Couch Trend
One of the biggest challenges facing the automotive industry is the way consumers feel about buying cars. Their overall dispositions have changed, the reasons they purchase and lease have shifted,
Oct 19, 2016
Using Content as a Sales Tool
Most companies view content marketing as a means to rank higher in search engines, establish thought leadership and engage with their audience. Content, such as newsletters
Oct 19, 2016
Train Your Service Staff to Be Awesome on the Phone
Since the phone is always ringing off the hook in the Service drive, it’s good business sense to help ensure your service staff is just as awesome as your sales staff when it comes to handling calls.
Oct 19, 2016
Train ‘Em Up! Teach Your Sales Staff to Be Better on the Phone
Whether your inbound sales calls are routed to a Business Development Center or your sales staff, your employees should be properly trained to answer calls before they pick up
Oct 17, 2016
Autodisrupter Episode 13 – Expectations [EXCLUSIVE VIDEO]
On this episode you will learn that setting the right expectations for your staff is very important. When you set expectations you have to follow through when your staff falls short.
Oct 14, 2016