Sit back and buckle up, because the world of auto marketing is about to get rocked by virtual reality (VR). Actually, I shouldn't say "about to" because VR has already arrived. Manufacturers

With individuals being ever connected to their mobile devices, the need for real-time information, communication, and overall networking is imperative for automotive dealers.

Mike Davenport has won all kinds of accolades for his performance from Chevrolet and is one of the top Corvette specialists in the country. He’s definitely not your typical guy on the lot.

Recent research uncovered specific differences in the way individual audience groups research and shop for cars. Women, Millennials, Hispanic and Asian car shoppers all search

Flick Fusion Video Marketing is a pioneering video technology company, specializing in creating, managing, and distributing dynamic and cost-effective online and mobile video products

If anyone experienced the great misfortune of not being able to attend AutoHook’s J.D. Power AMR panel that had attendees lined up against the walls, I’ve got you covered. Below is a condensed collection

Before the Internet people chose who to do business with based on their community and word-of-mouth. There were no review sites. Now, however, review sites are flourishing

If you’re like most dealerships, you use a variety of lead capture methods on your website. A balanced mix of chat, prequalification forms, and offers is a great way to give website visitors different ways

Today’s automobile retailers face incredible challenges managing the content of every marketing message disseminated over literally infinite marketing channels from the closely