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Dealer ManagementDealer/GM NewsMarketing StrategiesSales & MarketingTrending Industry NewsVideo
Do You Have Amazon Expectations?
Amazon is leading the way in convenience. Do you agree? Ujj Nath shares his perspective in his latest video blog.
Apr 23, 2018
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Data & AnalyticsDealer ManagementDealer/GM NewsDigital DealerMarketing StrategiesSales & MarketingTrending Industry News
4 Steps to Advertising that Converts
Nowadays, the competition for consumer attention is fierce. Many dealers focus on attempting to do a better job than their competition when it comes to ads. But, the truth is, you aren’t only competing with other dealerships, but with every retail
Apr 23, 2018
Let’s be Legendary
Every now and then you witness something truly inspiring. I was recently reminded such an occurrence…. It was late December and I was watching the Fiesta Bowl. As many of you remember, this years match up was Clemson v. Ohio State. During the gam
Apr 21, 2018
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Dealer ManagementDealer/GM NewsLeadershipSales ManagementTechnologyTrending Industry NewsVideo
Think Tank: How To Use Your Leadership Skills To Motivate Your Staff & Tactics To Avoid
Managers need to do more than just manage; in order to be a good manager, YOU NEED TO KNOW HOW TO MOTIVATE YOUR EMPLOYEES! While this isn’t included in the trainings when you become a manager, employee motivation is PARAMOUNT to YOUR success, a
Apr 20, 2018
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Dealer ManagementDealer/GM NewsLeadershipSales & MarketingSales ManagementSales StrategiesTrending Industry NewsVideo
Freebie Friday: 6 Degrees of Separation
What does 6 degrees of separation mean to you? Well, to ELEAD1ONE Partner Bill Wittenmyer, it means the lost art of referrals and how everyone knows someone. This #FreebieFriday dives into the power of the lost art of the referral and what that means
Apr 20, 2018
NADA 2018: Guarded Optimism About the Road Ahead
Every year, the AutoTeam America Buy/Sell Summit and Dealer/CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention and Expo bring together many viewpoints on the state of the industry, including those of brokers, bankers, indu
Apr 19, 2018
Plugging In: How Electric Vehicles Could Impact Your Service Department
Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait y
Apr 18, 2018
Work On Yourself Wednesday: Honing Your Message
This week on Work On Yourself Wednesday, the power of honing your message.
Apr 18, 2018
Hard Facts: How to Create a Social Strategy and Content Calendar
Social can be a hard thing to master when it comes to your marketing. There are updates constantly and many are still standoffish about taking advantage of all the opportunities it offers. I want to make it easy for those of you who still aren’
Apr 18, 2018