Do You Have Amazon Expectations?

Amazon is leading the way in convenience. Do you agree? Ujj Nath shares his perspective in his latest video blog.
Apr 23, 2018

4 Steps to Advertising that Converts

Nowadays, the competition for consumer attention is fierce. Many dealers focus on attempting to do a better job than their competition when it comes to ads. But, the truth is, you aren’t only competing with other dealerships, but with every retail
Apr 23, 2018

Let’s be Legendary

Every now and then you witness something truly inspiring.  I was recently reminded such an occurrence…. It was late December and I was watching the Fiesta Bowl. As many of you remember, this years match up was Clemson v. Ohio State. During the gam
Apr 21, 2018

Think Tank: How To Use Your Leadership Skills To Motivate Your Staff & Tactics To Avoid

Managers need to do more than just manage; in order to be a good manager, YOU NEED TO KNOW HOW TO MOTIVATE YOUR EMPLOYEES! While this isn’t included in the trainings when you become a manager, employee motivation is PARAMOUNT to YOUR success, a
Apr 20, 2018

Freebie Friday: 6 Degrees of Separation

What does 6 degrees of separation mean to you? Well, to ELEAD1ONE Partner Bill Wittenmyer, it means the lost art of referrals and how everyone knows someone. This #FreebieFriday dives into the power of the lost art of the referral and what that means
Apr 20, 2018

NADA 2018: Guarded Optimism About the Road Ahead

Every year, the AutoTeam America Buy/Sell Summit and Dealer/CEO/CFO Forum at the National Automobile Dealers Association (NADA) Convention and Expo bring together many viewpoints on the state of the industry, including those of brokers, bankers, indu
Apr 19, 2018

Plugging In: How Electric Vehicles Could Impact Your Service Department

Love him or hate him, Tesla’s Elon Musk is brilliant. As both a businessman and a marketer, he has created a loyal following of brand advocates – some of whom don’t even own the products he sells. There are consumers literally willing to wait y
Apr 18, 2018

Work On Yourself Wednesday: Honing Your Message

This week on Work On Yourself Wednesday, the power of honing your message.
Apr 18, 2018

Hard Facts: How to Create a Social Strategy and Content Calendar

Social can be a hard thing to master when it comes to your marketing. There are updates constantly and many are still standoffish about taking advantage of all the opportunities it offers. I want to make it easy for those of you who still aren’
Apr 18, 2018