Just Give Me 4 Tires and a Motor: Career Choices for Gear Heads

Some of us just have an obsession. An itch that can only be scratched by tinkering. Putting things together, taking them apart, seeing how they work. And if those things happen to make a deep rumbling noise and propel you really fast when properly as
May 22, 2014

How to Use Google Analytics Site Search Reports

How to use Google Analytics site search reports, from Search Engine Watch. If your website has a search bar, you need to ensure you’re making the most of this valuable report in Google Analytics. It’s quick to set up and can soon be giving you al
May 22, 2014

Ford’s Social Media Star, Scott Monty, Talks About Leaving – and Not Looking Back

Ford’s social media star, Scott Monty talks about leaving, according to AdWeek. Scott Monty is leaving Ford after leading its social media efforts for six years, with a flair for innovation. It shouldn’t be a total shock to those who know
May 21, 2014

6 Key Shifts in Thinking About Social Media

6 key shifts in thinking about social media, according to Entrepreneur. Do you ever wonder how your fellow marketers and business owners are using social media to grow their business? Whether they are concerned about declining Facebook reach? What pl
May 21, 2014

4 Communication Lessons from ‘Shark Tank’

4 communication lessons from ‘Shark Tank’, according to Ragan. The popular TV reality competition show “Shark Tank” is packed with tips on how business professionals can improve their communication skills. There are also plent
May 21, 2014

An Introduction to Data-Driven Decisions for Managers Who Don’t Like Math

An introduction to data-driven decisions for manager who don’t like math, from Harvard Business Review. Not a week goes by without us publishing something here at HBR about the value of data in business. Big data, small data, internal, external
May 21, 2014

Auto-shopping sites target used car market

Auto-shopping sites target used car market, according to USA Today. Auto-shopping and research websites are revving up development of products to mine the gold in used car sales. In general, the initiatives promise to give used car shoppers either a
May 20, 2014

3 Simple Techniques to Close More Car Sales

3 simple techniques to close more car sales, according to Auto Scheduler Advantage. It’s easy to get into a sales slump when the economy’s down. It’s even easier to lose hope and assume that you’re just going to be stuck in this slump until t
May 20, 2014

The Psychology of Color in Marketing and Branding

The psychology of color in marketing and branding, according to Entrepreneur. The psychology of color as it relates to persuasion is one of the most interesting–and most controversial–aspects of marketing. The reason: Most of today’
May 20, 2014