Everybody, even remotely familiar with the auto industry, knows that 2014 has been the year with a record high number of recalls. Undoubtedly, this has hurt a lot of carmakers’ reputation and has created more than one problem for car dealers. B

Everything you need to know about the Millennial consumer, according to Entrepreneur. No demographic is as appealing to marketers as millennials, those folks born between 1981 and 2000. Many articles and studies have focused on reaching this elusive

7 myths about big data dispelled, according to Ragan. Big data: two words that invoke strong feelings in business and marketing. Everyone knows big data is out there and that they have it; they just don’t know what to do about it. Because of th

Cash for clunkers an even bigger lemon than thought, according to Fox News. The government’s “Cash for Clunkers” program – pitched as a plan to jump-start U.S. auto sales and clean up the environment by getting gas-guzzling vehicles o

Working at a dealership or auto services facility, you have a variety of OSHA regulations and consensus standards (like ANSI) to stay in compliance with. The problem is, there are so many of them that they’re hard to manage, even more so when the d

Smart ways to convert your service website visitors into leads, according to Stratosphere Studio. When we talk to collision repair shop owners about their digital marketing, a common concern among them is the process of acquiring leads. Because lead

Cars shift to buttons, knobs, according to USA Today. For generations, having an automatic transmission has meant using a lever on the car’s console or steering column to change gears. But with more electronic transmission controls eliminating

2014 is a year of changes for the auto dealer industry. As laws change and new bills get passed, it’s imperative to stay up-to-date on the latest requirements. One of the changes motor vehicle dealers must adapt to this year is the surety bond incr

When thinking about safety at your facility, most often we consider safety procedures that we follow, and policies that are written to avoid tragedy or deal with them in the event of an incident. However, facility safety is a broad concept, including