Paul Potratz is the COO at Potratz Advertising and is also the producer of Think Tank Tuesday, a weekly video podcast which reaches 165,000 automotive professionals every week. Paul speaks on marketing, sales, social media and lead handling process across the world and works with clients in the United States, Canada and Denmark.
Are you planning on going to a trade show this year? So many times we go to trade shows because people tell us it’d be a great opportunity. But first, you need to decide if it’s really going to be worth it.