3 ways to help prioritize your SEO efforts, according to Search Engine Watch.
Whether you work in-house representing various stakeholders or on the agency side working with a handful of clients, arguably the hardest part of your day is prioritization. And it isn’t just one thing.
On any given day, we’re prioritizing keywords, tactics, outreach, clients, meetings, and even metrics. And then we prioritize those buckets against each other.
It’s exhausting. But if you don’t do it, you’re doomed.
Especially today, where in most organizations SEOs don’t “own” any one part of business but touch everything, and where SEOs are experts in dozens of tactics rather than specialists in one area, prioritization can be a game changer. The most successful SEOs – the ones who get the most links, garner the most traffic, and reap the benefits from algorithm updates – are the ones who’ve mastered it.